VMX is one of the most exciting—and overwhelming—events in veterinary medicine. With hundreds of vendors, sessions, and conversations happening at once, it is easy to walk away inspired but unfocused.
If practice ownership is on your radar, a little preparation can make VMX far more valuable.
Common Mistakes Veterinarians Make at Conferences
Many owners-in-the-making:
- Engage vendors without a clear vision
- Feel pressured to make early commitments
- Confuse inspiration with readiness
These missteps can lead to decisions that feel rushed once the conference excitement fades.
How to Use VMX Strategically
Before attending, consider:
- Your long-term ownership goals
- Your preferred timeline
- Your budget comfort zone
When speaking with contractors, designers, or equipment reps, focus on learning—not buying. Ask questions, gather insights, and take notes.
Walking Away with Clarity
VMX should help you refine your vision, not complicate it. The most successful attendees leave with a clearer understanding of their next steps—not a stack of rushed commitments.
Approached thoughtfully, VMX can be a powerful starting point on your path to ownership.
Come Visit us at booth #2851 to start the conversation and receive valuable resources to help you get started!
